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Since completion of the Counter Research Project, the research team have finalised a number of research publications (deliverables). These documents are now available to the public and can be located in the publications section of the Counter website. If you have any questions about these publications then please feel free to contact us directly.         Registration for the COUNTER Conference is now open: Registration Form If you have any particular requirements (dietary, access, etc.) then please include details when you complete your registration form and a member of the Counter team will contact you to discuss further. Please note this is an invitation-only event but if you would like to attend then [...] The proceedings from the COUNTER workshop “Mashing-up Culture The Rise of User-generated Content” is freely available for download in .pdf format. The workshop took place over two days at Uppsala University in Sweden (May 13-14th, 2009). As part of our research we regularly update our Twitter feed (Counter2010) with the latest news relating to counterfeit goods, software piracy, downloading and file-sharing. If you are interested in these areas then follow us on Twitter and add your views. Staake, T., & Fleisch, E. (2008). Countering Counterfeit Trade: Illicit Market Insights, Best-Practice Strategies, and Management Toolbox. Springer-Verlag Berlin Heidelberg Counterfeit trade is a highly complex phenomenon. It is a ruthless crime as well as a smart knowledge-transfer strategy – and it is everything in between. Companies need a thorough understanding of the strategies of illicit [...] Zaichkowsky, J. L. (1994). Research Notes: The Personal Involvement Inventory: Reduction, Revision, and Application to Advertising. Journal of Advertising, 23(4), 59-70. The conceptualization of the Personal Involvement Inventory was a context-free measure applicable to involvement with products, with advertisements, and with purchase situations. The empirical work to develop this measure was mainly validated with respect to [...] |
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