Purpose – This paper sets out to examine how social and personality factors influence Chinese consumers’ attitudes towards counterfeits of luxury brands and how these two sets [...]]]> http://www.counter2010.org/2009/01/25/devil-wears-counterfeit-prada-a-study-of-antecedents-and-outcomes-of-attitudes-towards-counterfeits-of-luxury-brands/feed/ 0 http://www.counter2010.org/2009/01/24/purchasing-pirated-software-an-initial-examination-of-chinese-consumers/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.counter2010.org/2009/01/24/purchasing-pirated-software-an-initial-examination-of-chinese-consumers/#comments Sat, 24 Jan 2009 18:14:54 +0000 Neil Horton Wang, F., Zhang, H., Zang, H., & Ouyang, M. (2005). Purchasing pirated software: An initial examination of Chinese consumers. Journal of Consumer Marketing, 22, 340-351.

Purpose – To analyze Chinese consumers in purchasing pirated software; to establish and empirically validate a model for analyzing consumers in software piracy; and to help software companies understand the software [...]]]> http://www.counter2010.org/2009/01/24/purchasing-pirated-software-an-initial-examination-of-chinese-consumers/feed/ 0 http://www.counter2010.org/2008/11/16/china-who-makes-and-fakes-a-semiotics-of-the-counterfeit/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.counter2010.org/2008/11/16/china-who-makes-and-fakes-a-semiotics-of-the-counterfeit/#comments Sun, 16 Nov 2008 13:02:11 +0000 Neil Horton Pang, L.(2008). ‘China Who Makes and Fakes’ A Semiotics of the Counterfeit. Theory Culture & Society, 25, 117-140.

This is a study of the semiotics of counterfeit products. Beginning with an analysis of a number of piracy-related activities taking place in China, I look at how and why China is understood by the world as a [...]]]> http://www.counter2010.org/2008/11/16/china-who-makes-and-fakes-a-semiotics-of-the-counterfeit/feed/ 0 http://www.counter2010.org/2008/09/21/piracy-of-intellectual-property-in-china-and-the-former-soviet-union-and-its-effects-upon-international-trade-a-comparison/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.counter2010.org/2008/09/21/piracy-of-intellectual-property-in-china-and-the-former-soviet-union-and-its-effects-upon-international-trade-a-comparison/#comments Sun, 21 Sep 2008 14:36:35 +0000 Neil Horton Tiefenbrun, S. (1998). Piracy of intellectual property in China and the former Soviet Union and its effects upon international trade: A comparison. Buffalo Law Review, 46, 1-69.

This Article is a comparison of two countries in transition, China and Russia, and the causes and effects of the extensive practice of intellectual property piracy. Intellectual property piracy [...]]]> http://www.counter2010.org/2008/09/21/piracy-of-intellectual-property-in-china-and-the-former-soviet-union-and-its-effects-upon-international-trade-a-comparison/feed/ 0 http://www.counter2010.org/2008/09/19/ethical-beliefs-of-chinese-consumers-in-hong-kong/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.counter2010.org/2008/09/19/ethical-beliefs-of-chinese-consumers-in-hong-kong/#comments Fri, 19 Sep 2008 14:36:34 +0000 Neil Horton Chan, A., Wong, S., & Leung, P. (1998). Ethical beliefs of Chinese consumers in Hong Kong. Journal of Business Ethics, 17, 1163-1170.

In recent years, there has been increased awareness of unethical consumer practices in Asian countries. Asian consumers have gained a bad reputation for buying counterfeit products, such as computer software, fashion clothing and watches. [...]]]> http://www.counter2010.org/2008/09/19/ethical-beliefs-of-chinese-consumers-in-hong-kong/feed/ 0 http://www.counter2010.org/2008/09/12/anti-piracy-effectiveness-and-managerial-confidence-insights-from-multinationals-in-china/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://www.counter2010.org/2008/09/12/anti-piracy-effectiveness-and-managerial-confidence-insights-from-multinationals-in-china/#comments Fri, 12 Sep 2008 13:08:38 +0000 Neil Horton Yang, D. L., Fryxell, G. E., & Sie, A. K. Y. (2008). Anti-piracy effectiveness and managerial confidence: Insights from multinationals in China. Journal of World Business, 43, 321-339.

This paper examines the perceptions of the multinationals on the effectiveness of anti-piracy strategies and the interactions of managerial confidence in the intellectual property system in China on [...]]]> http://www.counter2010.org/2008/09/12/anti-piracy-effectiveness-and-managerial-confidence-insights-from-multinationals-in-china/feed/ 0