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Teah, M., & Phau, I. (2008). Counterfeiting in Singapore: Understanding consumer attitudes and purchase intentions. In Marketing Insights: School of Marketing Working Paper Series. Curtin University of Technology, School of Marketing. The paper examines the factors that influence the attitudes of Singaporean consumers towards counterfeits of luxury brands. Data was collected using a self-administered questionnaire from [...]         Taggart, J. M. (2008). Counterfeits make me incensed too – we just end up being the R&D facility for less-than-ethical entrepreneurs. Harvard Business Review, 86, 48. Lengwiler, Y. (1997). A model of money counterfeits. Journal of Economics-Zeitschrift Fur Nationalokonomie, 65, 123-132. This note offers a game-theoretic analysis of the strategic interaction between a central bank and a counterfeiter. Counterfeit notes cause a potential loss for consumers because such notes are confiscated when detected. The central bank is assumed to choose a bank-note [...] Jamieson, M. (1999). The place of counterfeits in regimes of value: An anthropological approach. Journal of the Royal Anthropological Institute, 5, 1-11. This article argues that, in order fully to understand the effect of reproduction copies on the value of ‘original’ objects, we must acknowledge the prior importance of myths of origins ascribed to them. By [...] Penz, E., & Stottinger, B. (2008). Corporate image and product similarity – Assessing major demand drivers for counterfeits in a multi-country study. Psychology & Marketing, 25, 352-381. The demand for counterfeits has become a major headache for brand name manufacturers across the globe. This paper investigates two key demand drivers: (1) corporate image, in the form [...] |
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